
THE TOP 10 TRENDS THAT WILL SHAPE 2020
As we enter a new decade, it’s clear the stakes for brands have never been higher. Technology has permanently shifted the ways consumers discover and engage with brands, pushing the boundaries (and consumers’ expectations) for seamless, channel-less experiences. Brands recognize the future is in longer-term strategies that deliver stronger, two-way customer relationships, and they’re looking for new ways to get there.
Rooted in consumer and retail research, the Alliance Data Analytics & Insights Institute Now, New, Next trends report details which strategies and influences will be shaping the retail landscape in 2020 and beyond.